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How SCORE helped.

When Jennifer Suzuki left college and began her professional career working in the auto industry in 2003, little did she think that her observations would lead her to the creation of a proprietary training system for auto dealers, designed to sell many more cars on the Internet.

But that’s exactly what she created, and now effectively markets to many auto dealers across the country!

Of course, coming up with a good idea, and effectively finding a solution to how auto dealers could convert internet leads into real sales requires more than just a good training program, which Jennifer provides, at very substantial fees. It requires marketing, management, and a host of multi-disciplinary skills. And Jennifer was wise enough to realize those were the skill sets she lacked, and what brought her to SCORE initially.

Now, nine years after becoming a SCORE client, with an Entrepreneur of the Year Award among her trophies, Jennifer is still working with her Mentors here at SCORE. Jennifer operates a highly successful business, which has earned industry recognition at the national level. Her talents have even been recognized by the National Association of Auto Dealers of America, (NADA) and she was invited to speak at their national convention in Washington, DC, appearing before 18,000 dealers, on the same rostrum as former Pres. George W. Bush.

JENNIFER’S ADVICE TO ASPIRING ENTREPRENEURS: “There is much, much more to a business than just an idea, even a good idea. SCORE helps you see the big picture, and their Mentors bring a world of real-life experience to help you achieve your dream. I LOVE SCORE!”